Pernod Ricard plans transition to sustainable packaging by 2025

Pernod Ricard will move to 100% recyclable, compostable, reusable or bio-based packaging by 2025, as the French spirits company unveils a raft of sustainability goals.

The owner of Jameson whiskey and Absolut vodka has launched its 2030 Sustainability & Responsibility roadmap, which sets out a range of targets supporting the United Nations Sustainable Development Goals.

By 2030, the firm aims to reduce the overall intensity of its carbon footprint by 50% in line with the Science-Based Targets initiative. 

Responding to climate change challenges, Pernod Ricard will also develop regenerative agriculture pilot projects within its own vineyards in eight wine regions: Argentina, California, Cognac, Champagne, Spain, Australia, New Zealand and China. It will then partner with more than 5,000 farmers to share this knowledge further.

Alexandre Ricard, Pernod Ricard CEO.

In addition to eight main commitments, the company has formed plans to embed a UN Human Rights approach across its value chain, address waste water and move towards fully renewable electricity.

Vanessa Wright, Pernod Ricard VP sustainability and responsibility, said: “We know that our customers have now come to expect our brands to be responsible and respectful of the environment – values that have been at the very heart of our business since its inception.

“These 2030 commitments provide us with a focused framework across our business in helping to address some of the biggest sustainability issues, so consumers can enjoy our products in a convivial and sustainable way.”

Alexandre Ricard, Pernod Ricard CEO, added: “We are 19,000 ‘créateurs de convivialité’ – passionate hosts but also respectful guests on our planet. Sharing our values, respecting our terroirs and promoting responsible consumption are all conditions for sustainable growth. Yesterday, today and tomorrow, we will continue to create for the long term”.

In the last eight years, Pernod Ricard has reduced its water consumption per litre of alcohol by 20% and its carbon emissions by 30% per unit of production. Last year, the company pledged to eliminate the use of plastic straws and stirrers.

In its most recent quarterly results, Pernod Ricard recorded a 3% rise in quarterly net sales to €2.79 billion, as it was boosted by a strong performance in Asia.