Kellogg’s has expanded its Special K portfolio with the launch of three new cereals: Oat Crunch Honey, High Protein and Zero.
Kellogg’s Special K Oat Crunch Honey combines multigrain honey-flavoured flakes with crispy vanilla-oat clusters.
Meanwhile, Special K High Protein has a chocolate almond flavour, packed with 20g protein per serving, real almonds and chocolatey goodness. According to Kellogg’s, High Protein features the brand’s highest protein offering. It also offers a good source of fibre and an excellent source of seven vitamins and minerals.
Kellogg’s Special K Zero was inspired by consumers with sugar-related dietary requirements. The variant added cinnamon to its cereal puffs, which is a first-of-its-kind food format for the brand. Special K Zero contains zero grams of sugar and 18 grams of plant-based protein, as well as being keto-friendly.
Sadie Garcia, brand director at Kellogg Company, said: “We know Special K fans trust us to deliver delicious food packed with flavour. We also know food moods are constantly changing, so we are thrilled to bring even more variety to the Special K line-up that’ll meet whatever cravings or needs we all have. With tasty new benefits like top-notch crunchy texture, our first-ever zero grams sugar cereal and our highest protein offering yet.”
The new products are available at retailers nationwide.
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