Totally Organica set to double distribution

Bob Colt, CEO of Totally Organica, said: “I’m targeting any outlets that make sense. We’re slowly emerging in Pennsylvania, New York and Florida.”

Launched a year ago, Totally Organica claims its product was the first flavoured, sparkling water to be certified as organic by the United States Department of Agriculture.

The drinks range is currently available in eight flavours: lemon-lime, raspberry, cranberry, pomegranate, berry, melon, green apple and mint. The flavoured waters are formulated using organic essences without any sugar or artificial flavourings.

Totally Organica is distributed largely in Californian markets, such as Albertsons and Whole Foods in Los Angeles, and Save Mart and Lucky in Northern California and the Bay Area.