Beam Suntory’s Sauza launches RTD agave cocktails

Beam Suntory-owned brand Sauza has released four new ready-to-drink (RTD) Mexican-inspired canned agave cocktails. 

Sauza Agave Cocktails flavours comprise Lime Crush, Tropical Twist, Strawberry Breeze and Black Cherry Smash. The Mexican-inspired cocktails are crafted with agave nectar and real fruits.

Beam Suntory’s senior director of RTD strategic ventures, Stephanie Kang, said: “Our goal with Sauza Agave Cocktails is to create a quality product with the format, flavour profile and convenience that consumers are looking for. With the launch of Sauza Agave Cocktails, we have the opportunity to bring the Sauza brand into new occasions, while also reaching a new set of consumers, with whom we can build new brand loyalty and reputation.”

The Sauza Agave Cocktails, which each has an abv of 8%, are available at select retailers nationwide for an SRP of $17.99 for a 12-can variety pack, $9.99 for a single flavour six-pack and $3.49 for a 24oz can.