US mochi producer Bubbies Homemade Ice Cream & Desserts has unveiled a new non-dairy mochi ice cream flavour and launched its vegan strawberry and chocolate varieties in six-count retail boxes.
The strawberry and chocolate flavours, as well as the newly created mango variety, are made with coconut milk-based ice cream wrapped in sweet mochi dough.
Containing only 80 calories per piece, Bubbies’ vegan mochi ice creams are free from gluten and made with real fruit puree.
“We’ve seen a huge surge in demand from consumers seeking comforting indulgences over the past year, so it’s natural that ice cream would be one of the first foods they turned to,” said Katie Cline, vice president of marketing at Bubbies Ice Cream.
“Not only are shoppers looking for ice cream as a comfort food, but also as a unique experience – from texture to flavour discovery and natural ingredients. We want to make our beloved mochi ice cream accessible to as many people as possible, so we’re thrilled to be launching our new vegan mochi ice cream.”
The vegan line retails for $5.99-6.99 per six-count box.
All three flavours can be purchased online via the brand’s website, as well as at select Whole Foods Market and Gelson’s Market stores, with additional retailers to follow.
The line will also be available as a variety box at select Costco stores, while the strawberry and chocolate flavours can be purchased in single as well as six-count packs at Whole Foods.
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