AB InBev-owned Carlton & United Breweries has released limited-edition cans of its Carlton Mid beer to celebrate the West Coast Eagles’ Australian Football League premiership victory.
The cans mark the Eagles’ Grand Final five-point win over Collingwood which took place last month. Decked out in the club’s iconic blue and gold, the cans feature key match details including the final score along with the famous club song.
They will be on sale at retailers across Western Australia, with stock expected to sell out within a couple of weeks.
West Coast Eagles player Luke Shuey said: “The premiership was a special come-from-behind victory and this is a great way to commemorate it. The West Coast boys will be pretty impressed they’ve had a beer made in their honour and I’m sure the cans will keep their celebrations going for a while yet. Plus it’s exciting that the fans can have something to share with us all in celebrating the win.”
Carlton & United Breweries regional sales director for Western Australia Danny Savage said: “We’re delighted to deliver this fitting tribute to what was an absolutely legendary performance by the boys.
“Carlton Mid is an especially popular beer in WA, which is why we’ve chosen it as the commemorative brew. They’re going to sell out quickly. If you’re an Eagles fan who enjoys a beer, I’d make sure you don’t miss out.”
© FoodBev Media Ltd 2024
