Food packaging manufacturer Direct Pack has announced the acquisition of Mexican company Atmosphera Verde to expand its PET plastic recycling capabilities.
Located in Guadalajara, Atmosphera Verde operates a facility capable of recycling 20,000 tons of PET plastic annually, including post-consumer PET thermoforms. The business will be renamed Direct Pack Recycling.
According to US-based Direct Pack, the new facility will allow it to build on its sustainability commitments and move closer to a closed-loop recycling process.
By working with its corporate and waste management partners to reclaim more of its own used packaging, Direct Pack now has the in-house ability to reprocess it, and for it to become new thermoformed packaging again.
“Everything we do at Direct Pack is fueled by a deep commitment to sustainability and innovation with an ultimate goal of making PET plastic an infinite resource,” said Craig Snedden, president of Direct Pack.
“Expanding our operations to include recycling is a natural fit and will allow us to be even more nimble in delivering affordable, custom packaging solutions, while also reducing waste and improving our overall impact on the environment.”
Direct Pack Recycling will also aid in creating the material needed to manufacture Direct Pack’s Bottlebox containers.
Founded in 2006 in California, Direct Pack is a subsidiary of PMC Global.
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