Fox’s launches new range of cookies in two flavours

Fox’s Burton’s Companies (FBC) is launching a new range, Fox’s Indulgent Centre Cookies, which will include two flavour variants.

The new Fox’s Indulgent Centre Cookies Triple Chocolate flavour offers a crumbly chocolate cookie, with white and milk chocolate chips and a smooth, velvety chocolate centre.

Meanwhile, the Chocolate Orange flavour combines milk chocolate chips with a citrusy orange flavour and features a silky chocolate centre.

Colin Taylor, trade marketing director at FBC UK, said: “Fox’s Fabulous Cookies has seen significant value growth at +57% over the past year and is now worth £26.2m in retail sales. We’re confident that the new Indulgent Centre Cookies will be a fantastic and complimentary extension to the Fox’s Fabulous Cookies range and will give shoppers something new and special to enjoy.”

Fox’s Indulgent Centre Cookies will carry an MRSP of £2.00 for a pack of six cookies and will be available in Tesco stores in the UK with a wider distribution to follow.