Hippeas launches new plant-powered veggie straw line

Plant-based snack company Hippeas has launched new veggie straws to its line of products.

Made from a blend of vegetables, the veggie straw line provides 3g of protein and 140 calories per 1oz serving.

Flavours include Straight Up Sea Salt, Rockin’ Ranch, and sour cream and onion. Hippeas Veggie Straws are now available at Whole Foods Market stores in the US.

“At Hippeas, we’re all about ‘Giving Peas a Chance,’ so we’re really excited about the launch of Hippeas Veggie Straws and the introduction of a new plant-based snack,” stated Hippeas CMO, Julia Hecht.

“Yellow peas come from the same legume family as our beloved chickpea, and provide a delicious taste and crunch experience that really elevates our Veggie Straw line. Hippeas Veggie Straws are yellow pea-based and contain vegetables like tomato, red beet, spinach and kale. not just potato starch,” she continued.