Jones Soda appoints Jamie Colbourne as interim CEO

US beverage company Jones Soda Co has appointed Jamie Colbourne as interim CEO, effective immediately.

Colbourne succeeds Jennifer Cue, who is stepping down after eight years in the position but who will remain on the company’s board of directors.

Most recently, Colbourne served as CEO and board member for JGC Foods, a holding company that specialises in the manufacturing and distribution of branded and co-packaged soups, sauces, and similar foodstuffs.

Prior to JGC Foods, Colbourne served as COO of produce distributor and food manufacturer Charlie’s Produce. He has also held several other executive positions, including as CEO of Tully’s Coffee and Speciality Frozen Foods.

Commenting on the leadership changes, Jones Soda’s chairman of the board Michael Fleming said: “Jamie is a highly-qualified executive with a proven track record in successfully implementing strategic plans leading to profitable growth for CPG brands.

“We look forward to having him take the helm and lead the execution of Jones’ revamped sales and marketing strategy as we enter our next chapter of growth.

“I would also like to thank Jennifer Cue for her many years of service and dedication to Jones Soda. Her leadership played an integral role in evolving Jones and Lemoncocco into authentic and unique brands that resonate well with consumers.”

Incoming CEO Colbourne added: “Jones Soda presents an exciting opportunity to significantly grow a brand that has developed a reputation for unique and great tasting craft soda within its current customer base.

“I look forward to leveraging my expertise in growing CPG and food distribution companies as we implement the necessary strategies to execute on the company’s initiatives and return Jones to profitable growth.”

In 2016, Jones Soda announced the US launch of a new premium, non-carbonated blended beverage brand, Lemoncocco, which features Sicilian lemons and coconut cream and was described by Jones as representing an entirely new beverage category.

It is not yet clear who will replace interim CEO Colbourne on a more permanent basis.