Norwest Equity Partners buys Red Monkey from private equity peer

Investment firm Norwest Equity Partners (NEP) has acquired Red Monkey Foods from San Francisco Equity Partners.

Founded in 2002, Red Monkey is a provider of private label organic spices and seasonings, as well as gourmet salts. In addition, the company manages two salt brands, San Francisco Salt Company and Epsoak.

Red Monkey, which also supplies bath salts, operates out of a number of facilities in Springfield, Missouri.

“Red Monkey continues to deliver strong sales growth and provides a compelling value proposition to customers and consumers,” said NEP partner, Sundip Murthy.

“The NEP team is excited to partner with management to further build the business into an even stronger and diversified, industry-leading company.”

Scott Bolonda, Red Monkey Foods CEO, added: “We were attracted to NEP from the onset due to their partnership approach and appetite to help accelerate building our business together. We continue to see strong growth in our space and look forward to capitalising on the compelling trends with the resources of our new partner.”

The financial terms of the transaction have not been disclosed.