Post Foods Canada unveils café mocha-flavoured cereal

Post Foods Canada has teamed up with fast-food restaurant chain Tim Hortons to introduce a new mocha-flavoured cereal.

Post Tim Hortons Café Mocha Flavoured Cereal combines rich chocolate and smooth coffee flavours with mocha-swirled marshmallows.

“Last year we partnered with Tim Hortons to launch Post Timbits cereal, and it was one of the most successful innovations in the history of our category,” said Tausif Hossain, senior brand manager, Post Foods.

“We’re thrilled to extend that partnership to Post Tim Hortons Café Mocha Flavoured Cereal. Coffee lovers can have their coffee and eat it too – or at least in the form of a cereal – with the roll out of the new Post Tim Hortons Café Mocha Flavoured Cereal.”

Samuel Heath, head of retail at Tim Hortons, added: “Post captured the delicious taste of our café mocha in a crunchy and delicious way, and we hope Canadians will love it just as much as we do.”

Post Tim Hortons Café Mocha Flavoured Cereal will be available from major grocery retailers starting this month.

In the US, Post Consumer Brands is introducing on-the-go cereal snacks that are inspired by its Pebbles and Honeycomb brands.