Holding company Somfolk has announced the acquisition of Suffolk-based seeds, snacks and toppings brand, Munchy Seeds.
Munchy Seeds uses a unique roasting technique and mixes pumpkin, sunflower, chia, and black sesame seeds to create combinations “that lend taste and texture” as well as adding protein and fibre to snacking and meal occasions.
Crispin Clay, Munchy Seeds’ co-founder, said: “We are thrilled to be passing on the business to Des and Sara who have a unique combination of skills to grow the business further and add some exciting and fresh ideas to the brand”.
Sara Pearson, co-owner of Somfolk, added: “Des and I can see great growth potential in Munchy Seeds. The roasting, toasting and packing skills are well established and we now need to see how we can widen the appreciation of the nutritional value of incorporating seeds into your diet.”
Financial terms of the deal were not disclosed.
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