Unilever expands Tazo range with new blends

Unilever-owned tea brand Tazo has announced the launch of new blends, including alcohol-free tea concentrates and ‘energy management’ tea bags.

Tazo’s mixology concentrates come in two flavours: Berry Hibiscus Margarita, with strawberry, hibiscus and lime; and Ginger Lime Moscow Mule, with green tea, lime juice and a ‘kick’ of ginger.

According to the New Jersey-based brand, the concentrates can be mixed with water or seltzer to make a ‘flavourful’ tea-based mocktail or cocktail.

Tazo has also released two tea blends which it says help in managing energy levels: Energize features citrus, guarana, ginseng and green tea; and Dream blends valerian root, lavender, passionflower and almond.

In 2017, Tazo was acquired by Unilever from Starbucks in a $384 million deal. In addition to tea bags, the brand’s range includes ready-to-drink bottled teas, K-Cup pods, and liquid concentrates for chai, matcha, turmeric and other lattes.

Both of Tazo’s latest lines will be available in the US, for an RRP of $3.99, from August. The mixology concentrates will be found at Walmart, while the Energize and Dream blends will be available from grocery stores and online.