Kettle Foods has partnered with UK-based Winbirri Vineyard to launch a new cheese and wine crisp flavour ahead of Christmas.
The limited-edition Kettle Chips truffled cheese and a splash of English sparkling wine crisp is said to combine the earthy, nutty flavour of the truffled cheese seasoning with the subtle fruity and floral notes of sparkling wine.
“Following the love we received for truffled cheese and champagne last year, I decided that if it ain’t broke, let’s make it even better this winter,” said Phil Hovey, innovation chef at Kettle.
“Having lent a hand supporting Lee at Winbirri with his Bacchus harvests on many occasions, I’ve known the team at the vineyard for a number of years. Not only are they just down the road from us, but they also produce exceptional wine.”
He added: “Norfolk is a proud part of our brand heritage and with most of the potatoes we use grown within 30 miles of the Kettle cook-rooms, it seemed like the perfect partnership. The crisp, clean flavour of Winbirri’s English sparkling wine perfectly brings out the intense, rich truffle cheese seasoning and I’m thrilled to introduce this very British chip to the Kettle range.”
Lee Dyer, head winemaker at Winbirri Vineyard, said: “We’re delighted to have partnered with Kettle to develop this wonderfully festive chip. We’re very proud of the wine we create here at Winbirri Vineyard and it’s incredibly exciting to have worked with another local company that shares our passion for getting the best out of local produce.
“We hope everyone enjoys time with friends and family this festive period, sharing this delicious limited-edition Kettle chip, and maybe even a glass of Winbirri.”
The new crisp flavour is going on sale this autumn in UK retailers such as Asda, Morrisons and Tesco with a recommended retail price of £1.99.
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